The radio campaigns sponsored by The Foundation for a Better Life focus on virtues to improve the human experience. These PSA’s use Michael J. Fox as an example to inspire optimism. The PSA’s aired nationally on over 15,000 radio stations and on passiton.com.
Michael J. Fox has captivated and inspired audiences for over three decades and continues to be a strong force today as he leads the fight against Parkinson’s disease.
Optimism. Pass It On!
The campaign of 30 second and 15 second spots has music recorded, edited and mixed by Brian Kelly. The final re-recording with music and voice over were performed by Brian Kelly.